- MARKETING your Guest Experience
- Creating STANDARD OPERATING PROCEDURES that ensure the best guest experience.
- Foundational Managing principles including HIRING PROCEDURES, EMPLOYEE TRAINING and LEADERSHIP
- Managing on a daily basis including WORKING WITH A BUDGET and RECREATION ACTIVITIES
- Keeping guests safe through RISK MANAGEMENT and ADA awareness
When
February 22 – 27, 2026
Where
Oglebay Resort, Wheeling, WV
Your park is growing, and so should you. Get the tools you need to enhance your skills through a high-quality, in-person cohort program. Taught by industry experts focusing on business management principles and practices as applied to the outdoor hospitality industry. You’ll learn the competencies necessary to operate a thriving Outdoor Hospitality business.
YEAR 1 Outdoor Hospitality Manager (OHM)
YEAR 2 Outdoor Hospitality Professional (OHP)
- ANALYZING MARKETING approaches
- Infrastructure, conservation, and business ethics
- Managing principles including EMPLOYMENT LAW and TRAINING AND PERFORMANCE, and WORKING THROUGH CHALLENGING EMPLOYMENT CONVERSATIONS
- Year 2 will revisit Risk Management and ADA but will dive deeper into the long-term strategic impacts.
- CREATING A BUDGET and understanding FINANCE OPPORTUNITIES for business growth and Determining your ROE.
Through the George O’Leary National School, OHI continues to equip recreational campground owners and leisure park operators with the most comprehensive suite of tools and connections the industry has to offer.
“Attending the George O’Leary National School of Outdoor Hospitality in Wheeling, West Virginia, was an incredible experience. The networking opportunities connected me with passionate professionals from all corners of the industry. The knowledgeable staff and instructors provided deep insights into the evolving landscape of outdoor hospitality, ensuring we left with actionable strategies for success. I walked away with new connections, fresh ideas, and a renewed drive to elevate my own projects.”
— Doug Davis, owner of Douglas Forest RV Resort
